Investment companies looking for the next big revenue stream have taken notice of the second-most popular social media platform in the world, namely YouTube. Jellysmack, a company that works with YouTube creators to help them expand onto new platforms, is…

NFT lawsuits involving content creators, celebrity endorsers, content distributors, businesses, and startups are becoming more frequent as the debate about who owns the underlying asset’s copyright and who has the authority to create an NFT becomes more contentious, and as…

The recent lawsuit filed in Los Angeles County Superior Court by G2 Esports against NFT developer Bondly should serve as a warning to IP content owners and creators considering working with an NFT developer/sales agent. To avoid major disagreements and…

The rise in popularity of the blockchain ecosystem and growth in ownership of digital currency (e.g., Bitcoin), non-fungible tokens (NFTs), digital wallets, and digital asset trading platforms have had a substantial impact on our financial system. The United States is…

The increasing popularity of competitive video games has created a global Esports industry that in 2021 had an audience size of 474 million viewers and generated $1.6 billion. While the industry is generating billions off its’ tournaments and providing long…

Sponsorship revenue for the NFL increased 12% during the 2021-22 season to a record $1.8 billion, according to sports partnership consultancy firm IEG. Despite not associating with gambling businesses in the past, sports betting and casinos saw the largest growth…

Brand sponsorship deals, including sports jersey sponsorships have become increasingly common in professional sports. Jersey sponsorships are when a company pays substantial amounts to advertise their logo on an athlete’s jersey. These corporate sponsorships represent some of the most profitable…